3 LinkedIn Developments You Should Know About

LinkedIn_logoNote: Between updates LinkedIn regularly makes to its product lines, and the latest acquisitions, something is always new at the business networking site. From our sister site, Sourcecon.com, here’s an update on the latest developments.

LinkedIn acquired news alert startup Newsle. Newsle uses machine learning technology to update subscribers when their connections publish new content on the web. I’m hoping this will make my news feed more bearable and relevant as the technology is integrated into LinkedIn’s platform. For more details, see this post from Forbes.

LinkedIn recently launched the new mobile app, Connected. Connected is the revamped version of the contacts app, but with a lot more focus on people with whom you have relationships. The app syncs with your iPhone contacts and with your calendar so the updates you are shown are from people you actually interact with – not just the LIONs (LinkedIn Open Networker) you’ve connected with over the years.

I took it for a test spin and I’m a fan. I was surprised by some of the people I wasn’t connected to, and 10 of the 15 “updates” (job changes, work anniversaries, etc.) were things I am glad I was made aware of. For more, read this piece from Information Week.

LinkedIn has new rules out for people who use its recruiting product to send a lot of messages, but who don’t get a lot of people opening those messages.

Article Continues Below

Come August, LinkedIn is going to let you know if you’re getting a less-than-13% response rate on 100 InMails sent over a 14 day period. If your response rate doesn’t increase, then you’ll be limited to sending one-to-one InMails for two weeks. After that, if you meet the 13% minimum, you’re back to bulk. If not, you’re on another 14-day limit. “More than 98% of Recruiter users won’t be impacted by this InMail policy change,” writes LinkedIn’s Sankar Venkatraman. “Yet everyone will benefit from it.” More here.

Other recent posts from around the web you should read:

Jeremy Roberts, SPHR, is VP, Customer Experience at HiringSolved. He is the previous Editor of SourceCon. Prior to joining the ERE Media team, he spent over a decade working as a recruiter, sourcer, and sourcing manager. This time was spent in diverse environments, including third party agency settings (retained and contingent), recruitment process outsourcing (RPO) providers, and internal corporate HR departments. His previous employers include the MHA Group, Ajilon Finance, Korn Ferry Futurestep, Raytheon Space and Airborne Systems, and Randstad Sourceright, US. He resides in Corinth, TX with his wife and 3 children.

Topics

2 Comments on “3 LinkedIn Developments You Should Know About

  1. The 98% of users stat is a complete fabrication. I checked our company stats for over 200 users of their recruiter tool. Only 8% averaged above 13% in responses over the last 6 months. It’s very tough to get 2 out of 10 people on average to respond especially as Linkedin continues to rise in popularity.

  2. I’m not surprised that LinkedIn might be fabricating data. My response rate to InMails is 35%. It was 35% before they limited users of the Recruiter product to 50 InMails per month, and it has stayed at precisely 35% AFTER the limits were imposed. LinkedIn claimed to be “improving the response rate”, but in my case, it made absolutely no difference whatsoever. However, they have removed about 70% of the functionality of the product, by limiting email, which I did not like. That’s one reason why it’s vital to have other ways to contact candidates than LinkedIn (such as email lists).

Leave a Comment

Your email address will not be published. Required fields are marked *