Too often we revert to Web 2.0 tools to deepen our relationships with candidates, when a good, ol’ fashioned Web 1.0 Thank You is what they need.
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The Impact of Gendered Wording on Candidate Attraction
Appcast’s new research report analyzed the performance of 470,000+ job ads to better understand how gendered wording - or words with masculine or feminine connotations - impact key recruiting metrics such as cost per application, apply rate, and application volume.
