Being Like Them

One of the most common questions I get from ERE members is, “How do I become one of them?”

By “them” — the ERE member means someone like Lou Adler, Kevin Wheeler, and any number of other writers on

The short answer is: contact me. I’m at and I’m happy to talk about it via email or the phone. If you’re a recruiting leader, I can also talk to you about writing for the Journal of Corporate Recruiting Leadership, ERE’s print publication. Or, you can just send something in for me to take a look at.

The longer answer: here are some of the things we are and are not looking for in articles:

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  • Say something new, interesting, and insightful. It doesn’t have to be a new topic … it could be a new take on an old topic. Move the debate!
  • Don’t plug yourself, your company, or your company’s “game-changing” new service. But it’s ok to talk about real-life experiences.
  • Give specifics. Give more specifics. Avoid generalities.
  • Avoid jargon, like “empowered,” “robust,” and “leverage.”
  • Be considerate of readers’ time. Don’t waste it. Be concise. There’s no need to say things like “it’s important to develop a…,” “I think that you should plan to…,” or “the most important thing is to create a…” In each of those examples, it is much stronger to start with active verbs such as “Develop a…,” “Plan to…,” or “Create a…”
  • There’s also no need to post questions like this: “So, what’s a recruiter to do? A recruiter should work hard.” (Instead, say “A recruiter should work hard.”)
  • Avoid saying what has been said. We’ve all heard about the baby boomers’ retirement and demographic time bomb. Having said that, it’s fine to talk about how to address these challenges, or to give examples of companies that have addressed these issues.
  • Feel free to use audio and video. If you need advice on doing so, let me know.

I’m happy to talk more one-on-one. If you want to write, you’ll need to be a registered member of ERE, and you’ll eventually need to shoot me a bio and photo, and sign an author agreement. In the meantime, I’m looking forward to hearing from you.


2 Comments on “Being Like Them

  1. What about format? You forgot to mention “no interviews” or other non-editorial formats.

    Controversy? What topics would be regarded as too controversial for publication?

    Credentials? What would disqualify a submission if it were from say a questionable source?

    Thanks Todd – love the new look & would love to see more fresh article submissions from new contributors.

  2. Let’s chat on the phone about it Sylvia, but a variety of formats can work. I can’t think of something that immediately strikes me as “too controversial” unless it’s untrue, highly offensive, slanderous, invades someone’s privacy, or is totally unrelated to recruiting.

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