No industry has suffered more at the hand of online classifieds than the newspaper business. The last 20 years have been a painful decline in revenues and … Read more

Advertising
No industry has suffered more at the hand of online classifieds than the newspaper business. The last 20 years have been a painful decline in revenues and … Read more
Maybe there’s just something in the recruitment waters. In light of Beyond changing its name to Nexxt last year, RealMatch is now PandoLogic. … Read more
If you aren’t familiar with geo fencing, it is a tactic that allows you to deliver digital display ads to websites and apps accessed by mobile phones based … Read more
SodaStream unveiled a recruitment video on YouTube on January 31 of this year. Creatively, it’s one of the best I’ve ever seen. In addition to … Read more
Time flies. Believe it or not, it has been nearly 20 years since the first job-board commercials aired during the Super Bowl, the most coveted advertising … Read more
What do Lexus and Papa Johns have in common? They’re using cutting-edge marketing tactics that most of the talent-acquisition world isn’t using but … Read more
For years I would joke that recruiting is hard, but that it isn’t life or death … until I went to work for a company where the people we recruit and … Read more
I’m not a big fan of video when it comes to resumes, but for employers, I think it’s a must-have. What companies struggle with, however, is … Read more
Nowadays, Instagram is more than a place for selfies and foodies; we used it as a platform to recruit. Why Instagram? When we were looking to hire, we … Read more
Little Rock, Arkansas, says it doesn’t want Amazon’s new headquarters — and does so in a breakup video (embedded below) telling Amazon … Read more
Those help-wanted signs hanging in the windows of your favorite retailers may soon be obsolete, thanks to Facebook. Always at the forefront of advertising … Read more
If you’re not yet familiar with Reddit, shake hands and say hello. Similar to the once-mighty Digg, it was founded in 2005 and is an online … Read more
Technology has grown in importance to the point where every firm has no choice but to become a technology-driven firm. Yes, technology hardware and … Read more
Recently I was at an event where several professionals were discussing their talent attraction efforts, and at some point one of the participants asked, … Read more
Tom Steele — an experienced talent acquisition specialist — wrote a column that proclaimed, “Recruitment Marketing Platforms Are Dead.” His … Read more
Back in 2006, I joined a startup called Hotgigs. It had an experimental product called Jobs2Web. Hotgigs had two clients using the Jobs2Web product. I was … Read more
Speaking of the financial industry and recruiting, now the financial-planning sector is launching a campaign to raise awareness of planning as a career. … Read more
Generating leads advertising via mobile devices has historically been a challenge for marketers. Users are hesitant to click an advertisement that takes … Read more
Big-city cops are tempted to move to a smaller locale in a new three-minute video from the Sioux Falls, South Dakota, police department. Working in … Read more
Shaunda Zilich is having a moment. You may not know her name, but as the global employment brand leader at GE, Shaunda is responsible for attracting a new … Read more