The school system in East Baton Rouge, Louisiana, isn’t rich, but it does have a couple things in its favor: a go-getter recruiting leader, and some cute kids to star in a four-minute video.
Perry Productions made the video, featuring children asking to be inspired, and teachers saying things like, “I just let children know that I care and everything else falls into place.”
It cost the school district $1,200, including shooting, editing, and voice over, and took about 25 hours to shoot it at six schools in the parish.
Recruitment Manager Daphne Donaldson brought equipment into buildings and helped out with other set up.
“For the price,” Donaldson says, “it was worth it and it was an opportunity for me to learn.”
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I’ve embedded it below.