Is Twitter Dead for Recruiting?

The business media love to talk about Twitter, particularly regarding if and when it’ll be bought out.

It’s the greatest-ever source of up-to-date information. Then again, most users don’t tweet much or even use it much. So what’s to become of Twitter for recruiting and sourcing?

Allison Kruse, Kforce’s head of social media, and I talk about Twitter, including whether Twitter is still useful for learning about job candidates, and who’s best at a company to be tweeting about the company.

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It’s about 10 minutes, below.

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2 Comments on “Is Twitter Dead for Recruiting?

  1. I had a great time talking about this with you, Todd (even though I was a bit under the weather that day!). Thanks so much for the discussion.

  2. Agree with Allison – Twitter is not dead nor dying. It continues to be a valuable tool for recruiters, sourcers, and brands, as well as for job seekers. Often it comes down to having the right strategy and execution.

    For those just getting started, here are some tips and best practices on how to recruit on Twitter:
    http://www.careerarc.com/blog/2015/05/4-twitter-mistakes-that-are-costing-you-applicants/
    http://www.careerarc.com/blog/2016/06/not-finding-job-candidates-on-twitter-then-youre-doing-it-wrong/

    Check out a few companies finding success through Twitter recruiting:
    Amtrak – http://www.careerarc.com/blog/2016/05/amtrak-careerarc-social-recruiting/
    AIM NationaLease – http://www.careerarc.com/blog/2015/05/how-mobile-social-recruiting-helping-combat-transportation-talent-shortage/

    Thanks for the great topic + discussion Todd & Allison!

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