Heidrick & Struggles says a new power center is emerging in the C-suite — the chief commercial officer.
In its white paper, “The Rise of the Chief Commercial Officer,” the executive search firm says it has seen a “dramatic increase” in organizations looking for a single executive leader at the right hand of the CEO. The job is simply to drive growth and ensure integrated commercial success, according to the white paper.
Companies are looking for one person who can own this responsibility as it touches all divisions — from sales and marketing to customer service and product development — and they are hiring CCOs to fill this space.
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For example, in 2001, there were five CCO appointments at companies globally. By 2008, that number had reached 56. With 36 appointments in the first half of 2009, this year will have the highest number of CCO appointments yet.